Fashion designer Maria B responded to a Turkish influencer Turkan Atay who publicly accused the brand for refusing to pay her after shooting a project for them.
The brand released a statement on their public account, which was also shared on the designer’s personal account as well, writing that they regret the misunderstanding and were committed to resolve it.
“At Maria B, we have always valued our partnerships with creators, models, and influencers, and we take pride in conducting our business with integrity, transparency and respect for the creative community.”
Addressing the situation, the Maria B brand said the payment to the Turkish influencer wasn’t denied, writing.
“In the recent case involving a content creator, there was a regrettable misunderstanding that we were committed to resolve. At no point was the payment denied. A meeting had been set up to address the issue, but the influencer chose to make a defaming reel instead of accepting to resolve the issue amicably.”
On 21 April, Turkan Atay uploaded a reel on her Instagram account where she shared screenshots of the messages she had shared with the brand’s PR manager as well as with the fashion designer herself. Attay revealed her husband had also contacted the manager, but received no response and later Maria B also deleted her messages.
Attay ended the reel by asking the fashion brand to respect influencers and said she would no longer work with them.
“The main thing that matters for us influencers is our self respect and when brands like these ignore our messages after the work has been delivered and don’t give the payment due against them, and now you have the audacity to say that im doing this for cheap publicity and views. The fact is its your brand and you are responsible for your teams action i think you get upset to hear the reality i am sorry keep the change with you just learn how to behave others byee,” she wrote.
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