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labubu

The Rise of Labubu: How a plush toy is taking over global fashion and economy.

May 12, 2025

Once an eccentric collectible, Labubu, a quirky, wide-eyed, almost bizarre, plush toy from the POP MART universe-has exploded into a global fashion sensation. What began

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Forget Farsi Shalwars, Box Pants are the real trend this Eid.

March 11, 2025

Don’t get us wrong-we absolutely loved it when Sadaf Kanwal Fashion brought back the Farsi Shalwar trend last year. With its distinctive silhouette and nostalgic

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lace

Trend Alert: Is Lace back? feat Oscars’25

March 3, 2025

Lace is back, baby, and if there’s one place you can see that in all its glory, it’s the Oscars! That’s right, you heard it

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Sequel

Why do Fahad Mustafa’s remarks on a KMKT sequel make so much sense?

November 19, 2024

In a recent interview, Fahad Mustafa was quick to confirm that Kabhi Mein Kabhi Tum will not be getting a sequel. When asked about the

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The Burgundy Edit: Your Must-Have Fall Fashion Guide

September 19, 2024

Courtesy Instagram and TikTok, we’re absolutely obsessed with Burgundy this Fall! While we might occasionally find ourselves lost in the scroll, those fall fashion videos

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Every week is fashion week if you’re Kiran Malik

September 9, 2024

Trust Kiran Malik to transform our Instagram feeds into a living Vogue Runway App experience. With her regal stride and innate fashion sense, she turns

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The Elevated Art of Curating a Fashion Shoot in Pakistan

September 4, 2024

In Pakistan, the art of brand presentation has transcended mere necessity—it’s become an obsession. Fashion shoots, once a straightforward showcase, have morphed into high-concept productions,

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Fashion Spotlight: This silhouette has everyone talking!

September 2, 2024

With the ever-changing landscape of style and fashion, the significance of a striking silhouette has grown considerably. As we steer towards the fall festivities, new

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The Fall Futniture Update feat Local Pakistani brands

August 30, 2024

Fall is almost here which means for interior enthusiasts like you and I, there’s no better time to refresh our spaces. As the season transforms

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Ambani

The Faraz Manan Phenomenon: Style Highlights from the Ambani Wedding

March 5, 2024

As if under a spell, we found ourselves engrossed in the three-day pre-wedding fiesta of The Ambanis, akin to participating in a virtual Hunger Games

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