Today, in times of fast fashion where mechanization is replacing age-old artisanal techniques of craftsmanship, Ammara Khan’s collection ‘A ROYAL DUET’ is a breath of fresh air. We are pleased to know that there are couture houses that remain committed to the preservation of craft, a core value of the AMMARA KHAN brand. Since its’ inception in 2002, it has been celebrated for its unique design philosophy and couture pieces, that are often referred to as ‘timeless pieces of art’. The brand, synonymous with luxury, is creatively led by Ammara Khan, one of Pakistan’s leading and most respected couturiers. Her professional training is from Florence, Italy, and Manhattan, New York, where she specialized in Eveningwear. Their latest collection ‘A ROYAL DUET’ is simply exquisite bridal couture that has a deeply nostalgic vibe. It consists of ten bridal ensembles; each designed to perfection, and fit for a modern-day princesses, but distinct from contemporary Pakistani bridal dresses. This collection is a unique addition to the bridal wear landscape of Pakistan. It pays homage to the subcontinent’s rich heritage. To the trailblazers and Nawabs were known for their love of the ornate and their patronage of the arts. Intellectual, elegant and fore-mostly purveyors of beauty, their sensibilities left a lasting impression on the arts and culture of those times. This campaign has been shot in a splendid colonialera mansion to not only accentuate the beauty and glamour of the ‘Nawabzaadis’ and their ensembles but also to depict the past lives of the aristocrats of this region.
Leaves no head unturned in this enchanting deep raspberry bridal ensemble. This beautiful outfit with heavy ‘gota’ and ‘zardozi’ embellishments is perfect for the main day. The long and flowy cut adds a regal touch to this exquisite piece.
On a clear day when the sky is fresh and beautiful, the colors are magical and were the inspiration behind this regal bridal outfit. AMMARA KHAN weaves magic and this look is perfect for a day time reception!
May it is Nikkah ceremony or a wedding day festivity, this piece will surely be a glorious statement for the ‘timeless’ bride of the 21st century. A stunning palette of ivory, oxidized rust, and gilded gold come together beautifully with an ‘old-worldly’ aura of classic sophistication.
A masterpiece indeed! A silver/gold peach lamè is blended to perfection with a medley of colors and embroidery. A perfect choice for a bride who prefers subtle color with stunning embellishment details.
‘A ROYAL DUET’ features AMMARA KHAN’s perspective on sustainability in fashion through the preservation of age-old techniques of craftsmanship in developing bridal couture.
The designer revealed,
“A ROYAL DUET is very close to me. Several months in the making, we had to get everything right. From the choice of our amazing models to the stylist and photographers. Everyone worked with so much passion. I am very happy with the results. So rich, so glamorous, so powerful. It was all about celebrating our unique craftsmanship. To take a moment to appreciate that embracing the future is not about giving up our past. Our beautiful past, where we come from and the richness of our heritage.”